Who’s really controlling Onboard Retail – and at what cost?
A quiet revolution is taking place in the retail space onboard aircraft. Its drivers are rooted in a genuine desire to offer choice – choice for airlines looking to differentiate their service offering, and choice for passengers who are increasingly discerning and whose expectations are shaped by their experiences on the high street and online. We’re seeing […]
Versilia upgrades Volotea’s onboard retail technology with MOST’s integrated payment and POS solution
Versilia Solutions, the onboard retail specialist managing Volotea’s inflight retail program, has successfully upgraded the airline’s onboard technology infrastructure by deploying a new retail and payment platform from MOST. The rollout includes advanced point-of-sale (POS) software, integrated payment processing, and custom smartphone-based hardware designed specifically for cabin crew use. This move marks a major […]
Future trends in inflight retail: What airlines can learn from the high street
As someone who’s spent years helping airlines evolve their retail offering, I’ve always looked at what’s happening in parallel industries. What we’re seeing right now in retail and hospitality – particularly on the high street – is a wave of innovation driven by shifting customer behaviour and accelerated by necessity. And it’s packed with insight […]
The retail challenge: Less space, higher expectations
Inflight retail must deliver on three fronts: Passenger satisfaction Operational efficiency Commercial performance The airline in question was carrying a large, underperforming range with little clarity on what was working and what wasn’t. Our challenge was to streamline the range – without compromising customer choice or brand perception. Our Approach: Category Management and SKU […]
Navigating the skies: How we’re reshaping inflight retail at Versilia
When we launched Versilia, our ambition was clear — to create a different kind of inflight retail partner. One that puts airlines first. One that isn’t tied to legacy systems or rigid models. And one that can move fast in a sector where agility is increasingly essential. Less than a decade later, we’ve built a […]
JetSMART Colombia: scaling onboard retail at speed
In late 2023, JetSMART identified the need to expand its operational footprint to support rapid network growth. With successful retail programmes already running in Chile, Peru and Argentina, the airline appointed Versilia to lead the swift rollout of a new onboard retail operation in Colombia. Initially scoped for a single aircraft, the plan evolved quickly. […]
Forging the next generation of Versilia leaders across borders
At Versilia, we understand that leadership is not just the domain of the senior team and that to be successful everyone has a role to play. It’s not about being in charge – it’s about taking responsibility. So, we decided to invest in the development of the next generation of talent across all areas of […]